Network Society

The SOCIAL MEDIA MANAGER Global Registry

EdVerso presents the first International Register of SOCIAL MEDIA MANAGER, based on Blockchain technology, KYC identity verification, and legally verifiable storage of the works created.

Being a “SOCIAL MEDIA MANAGER” registered with EdVerso International adds value, reputation, and credibility to every professional in this field, worldwide.

Be a SOCIAL MEDIA MANAGER

EdVerso International, thanks to the strategic partnership with LutinX.com, values actions over words.

This annual registration takes place only after the professional’s skills are proven, or after completing a training course through an accredited entity within EdVerso.

EdVerso Social Media Manager

Social Media Managers are professionals who manage a company, brand, or public figure’s presence on social media platforms. Their role is crucial for creating, implementing, and monitoring strategies that increase visibility, interaction, and engagement with the audience.

Responsibilities of a Social Media Manager:

  1. Create Content: Develop posts, videos, images, and other creative formats aligned with the brand’s tone of voice and image.
  2. Plan and Schedule: Publish content on platforms like Instagram, Facebook, LinkedIn, TikTok, Twitter, and others.
  3. Monitor Interaction: Respond to comments, messages, and reviews to maintain direct communication with the audience.
  4. Analyze Results: Monitor metrics like engagement, reach, traffic, and conversions to evaluate the effectiveness of strategies.
  5. Manage Ads: Configure and optimize paid ads (Facebook Ads, LinkedIn Ads, TikTok Ads, etc.).

Required Skills:

  1. Copywriting: Ability to write captivating and persuasive text.
  2. Graphic Design and Video Editing: Knowledge of tools like Canva, Adobe Photoshop, or video editing apps.
  3. Strategy and Digital Marketing: Ability to plan campaigns and define objectives.
  4. Data Analysis: Use of tools like Google Analytics, Meta Insights, Hootsuite, or Buffer.
  5. Knowledge of Trends: Staying updated on social platform innovations and audience behavior.

Main Activities:

  1. Editorial Planning: Create a content calendar for publishing.
  2. Create Viral Content: Develop posts that grab attention and encourage shares.
  3. Community Management: Interact with followers to build relationships and trust.
  4. Collaborate with Influencers: Plan and manage partnerships to amplify visibility.
  5. Monitor Competitors: Analyze successful strategies from similar companies.

Tools Used:

  • Social Media Management: Hootsuite, Buffer, Later.
  • Analytics: Google Analytics, Meta Business Suite, TikTok Analytics.
  • Creative Design: Canva, Adobe Creative Cloud, CapCut.
  • Ad Campaign Management: Meta Ads Manager, LinkedIn Campaign Manager.

Main Objectives:

  • Increase Brand Awareness.
  • Improve Engagement Rate (likes, comments, shares).
  • Generate Traffic to websites or e-commerce platforms.
  • Build a Community of loyal and engaged followers.
  • Achieve Measurable Results like leads or sales.

Industries They Work In:

Social Media Managers work in various industries, including:

  • Retail and Fashion.
  • Technology and Software.
  • Tourism and Hospitality.
  • Food & Beverage.
  • Entertainment and Media.

Blockchain BBadges®

In an increasingly digital, social, and international world, we have chosen to offer all professionals—belonging to unrecognized professions—a badge that is as simple as it is powerful: the BBadge, based on Blockchain technology.

The BBadge® is a Digital Credential developed in collaboration with Lutin Technologies Ltd, the entity behind the international project LutinX.com.

A BBadge is the graphic representation of the certification we issue to various professionals, encompassing three major benefits:

  1. Certainty of Identification: EdVerso as the Issuing Entity, and the individual professional as the receiving party. The system is based on the international KYC (Know Your Customer) procedure, a globally recognized standard for the identification of individuals and legal entities.
  2. Certain Date based on Blockchain: The laws of an increasing number of countries, including Italy and all of Europe, recognize Blockchain’s ability to assign a certain date with legal value.
  3. Immutable Data: Our declaration regarding membership status is unchangeable.
  4. Verifiable Anytime, Anywhere: Through the LutinX.com platform – in the Skills & Talents section, professionals can be searched reliably, easily, and intuitively, anytime and anywhere.

Sharing Capability: You can share the BBadge on social media or via applications like WhatsApp, WeChat, Telegram, Skype, or similar.

👉 How to sign up

We have identified two simple procedures: one for freelancers and the other for those who have completed a training course at an accredited institution in EdVerso. Here they are:

FREELANCER

✅ Make the payment via this link.
✅ Request your registration via this link.
✅ Receive your BBadge within 7 business days (typically less than 2) via email.
To get the blue checkmark for verified users, follow the instructions you’ll receive along with your BBadge.

THROUGH A TRAINING INSTITUTION

✅ Complete and pass the training course.
✅ Obtain your Verification Code at the end of the course, directly from the institution you attended.
✅ Request your registration via this link.
✅ Receive your BBadge within 7 business days (typically less than 2) via email.
To get the blue checkmark for verified users, follow the instructions you’ll receive along with your BBadge.

IMPORTANT:

For annual renewals, we require you to upload at least one work/project in your account on LutinX.com to confirm your credentials. Alternatively, you can provide an updated certificate from your training institution.
Issued BBadges cannot be deleted (but you can make them private and visible only to those you choose).
Registration in this Register is archived in your Libretto®—a reserved area in your LutinX account—and is publicly verifiable anywhere in the world through the search engine on the homepage of LutinX.com, by selecting the “Skills & Talents” option.

💰 How much does it cost ?

Registration in the SOCIAL MEDIA MANGER Register costs only 149,00 €/year.

The intentionally low cost covers only the time required to verify your work or the training you have completed. EdVerso’s partners support all other expenses related to maintaining our organization and the online service through voluntary annual donations.

As a member, you will gain access to a series of new update webinars throughout the year.